Exit Surveys
Capture every reason behind every cancellation.

Well-designed cancellation survey will help you understand the reasons for churn and win back your users.

Talk to Retention Teams

Build a Cancellation Survey Without Effort

Present a multiple-choice question to identify why customers are canceling.
Provide an optional field for additional feedback.
Deliver a personalized offer based on each selected reason or segment.

Ask follow-up exit survey questions

Use follow-up questions to explore user responses in more depth.
Tailor these questions to the selected cancellation reason for relevance.
Gather detailed insights to better understand user pain points and improve retention.

Randomize multiple-choice option order

Randomize the order of multiple-choice options to reduce response bias.
Prevent users from being influenced by option positioning.
Ensure more accurate and reliable data on cancellation reasons.

Tailor Offers to Each Cancellation Survey

Connect each cancellation reason to a specific, relevant offer.
Personalize solutions such as discounts, pauses, or added support.
Address user needs effectively to enhance retention and reduce churn.

Analyze and act on the data

Treat data collection as the first step in understanding customer behavior.
Analyze cancellation reasons to identify underlying issues.
Use insights to make improvements that reduce churn and boost retention.

Exit survey FAQs

Have questions? We’re here to help.

What is an exit survey?

An exit survey is a short questionnaire shown to users during cancellation to understand why they're leaving. It helps you collect insights to win them back or prevent future churn.

Can I customize the exit survey questions?

Yes, you can fully customize your questions, including multiple-choice and follow up questions.

How do I analyze exit survey data?

Churn Solution provides reports to identify trends and areas for improvement.

Does Churn Solution offer an exit survey template?

Yes! Every account comes with a ready-to-use exit survey built on industry best practices, so you can start collecting insights right away.