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Insights

See what each campaign brings back, down to every message sent.

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On this page
  1. Core metrics
  2. Boosted revenue from reactivation
  3. Emails breakdown
  4. SMS breakdown
  5. Detailed tracking

Core metrics

Metric Meaning
Reactivated revenue Revenue from customers who came back, split by email and SMS
Reactivated customers Unique customers reactivated, split by channel
Campaigns sent Messages sent, split by channel

Boosted revenue from reactivation

Revenue from reactivated subscriptions per month. Exportable.

Boosted revenue from reactivation, per month.
Boosted revenue from reactivation, per month.

Emails breakdown

Reactivation emails per day — scheduled, sent, delivered, bounced and failed — so you can see upcoming volume and delivery health.

Emails breakdown: scheduled, sent, delivered, bounced and failed per day.
Emails breakdown: scheduled, sent, delivered, bounced and failed per day.

SMS breakdown

SMS per day — sent, delivered and failed.

SMS breakdown: sent, delivered and failed per day.
SMS breakdown: sent, delivered and failed per day.

Detailed tracking

Every customer in a campaign is listed with their status (reactivated, in progress), one icon per step showing whether each message was sent, delivered, opened or failed, the cancellation date, their plan and the reactivation date. Click View Details for the full timeline; filter by campaign, step, channel and date.

Email tracking per customer: message status per step, cancellation date, plan and reactivation date.
Email tracking per customer: message status per step, cancellation date, plan and reactivation date.
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